{"id":410,"date":"2021-09-01T05:35:07","date_gmt":"2021-09-01T09:35:07","guid":{"rendered":"https:\/\/new.orioncan.com\/resources\/promoting-your-certification\/"},"modified":"2026-03-24T12:28:14","modified_gmt":"2026-03-24T16:28:14","slug":"publicizing-your-certification","status":"publish","type":"page","link":"https:\/\/www.orioncan.com\/en\/publicizing-your-certification\/","title":{"rendered":"Promoting Your Certification"},"content":{"rendered":"<h1>Promoting Your Certification<br \/>\n<\/h1>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"720\" height=\"580\" src=\"https:\/\/www.orioncan.com\/wp-content\/uploads\/2021\/09\/promote-photo.jpg\" alt=\"Promoting Your Certification\" srcset=\"https:\/\/www.orioncan.com\/wp-content\/uploads\/2021\/09\/promote-photo.jpg 720w, https:\/\/www.orioncan.com\/wp-content\/uploads\/2021\/09\/promote-photo-300x242.jpg 300w, https:\/\/www.orioncan.com\/wp-content\/uploads\/2021\/09\/promote-photo-15x12.jpg 15w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h3>Benefits of Promoting your Certification<br \/>\n<\/h3>\n<p>\t\tWhile the goal of obtaining certification for most companies is to improve efficiency and reliability, it also includes the added benefit of differentiating you from your competitors and therefore is also a unique selling point that you should be sure to promote. After becoming certified, be sure to update your marketing materials to highlight your company\u2019s increased quality control, cost control and accountability that has been achieved via certification. <\/p>\n<h3>Promoting your certification!<br \/>\n<\/h3>\n<ul>\n<li><strong>Overview<\/strong><\/li>\n<\/ul>\n<p>While certified companies are not obligated to actively promote or publicize their certification, if they choose to do so, it must be done in accordance with Orion&#8217;s, the Accreditation Body (AB), and the standards scheme holder requirements. Any use of certification that may tarnish the reputation of Orion and\/or the certification, potentially eroding public trust, is strictly prohibited. If there is uncertainty about the correct approach, contacting the Orion team for clarification is encouraged.<\/p>\n<p>The utilization of the Orion logo or scheme holder&#8217;s logo, is permissible only after certification or accreditation has been granted by Orion. Upon certification by Orion, the client is entitled to use the certificate, along with the relevant accreditation and scheme holder logos, adhering to the guidelines outlined in this policy.<\/p>\n<p>Languages Canada accredited programs, please refer to Languages Canada for requirements.\u00a0<\/p>\n<ol>\n<li><strong><u>Management System Certification<\/u><\/strong><\/li>\n<\/ol>\n<p><strong>Logos and Certification Marks<\/strong><\/p>\n<p>Certified companies are authorized to utilize only the logos supplied by Orion, and any alterations to these logos are strictly forbidden. The images should be clear and sized appropriately to ensure the symbols are easily distinguishable. While the images may be scaled, it is imperative that the relative width and height remain unaltered.<\/p>\n<p>The logo, marks, or accompanying text must be clear and unambiguous. They should provide direct traceability to:<\/p>\n<ol>\n<li>The specific item or service that has been certified<\/li>\n<li>The certification body that granted the certification<\/li>\n<\/ol>\n<p>Typically, organizations create a hyperlink from the Orion logo that directs to one of the following:<\/p>\n<ul>\n<li>The <a href=\"http:\/\/www.orioncan.com\">Orion website<\/a><\/li>\n<li>A current copy of the certificate you were issued<\/li>\n<li>The <a href=\"https:\/\/www.iafcertsearch.org\/\">IAF global certification database<\/a>\u00a0(if the standard is accredited)<\/li>\n<\/ul>\n<p>For Management System Certifications, the logos shall not be used directly on the product or convey any impression that the product is certified.\u00a0 For instance, if the logo is employed on boxes, it must explicitly state that the product was manufactured at a certified facility.\u00a0 Remember that your management system is certified not the product!\u00a0<\/p>\n<p>The use of the Orion logo is permissible on larger boxes, provided it explicitly indicates that the product was manufactured in a plant with a certified management system. This statement, however, shall not imply that the product, process, or service is certified through this representation. It shall encompass the following details: a) Identification (e.g., brand or name) of the certified client; b) The type of management system (e.g., quality, environment) and the relevant standard; c) The certification body that issued the certificate.<\/p>\n<p><i>The Orion logo or marks shall not be applied to laboratory test, calibration or inspection reports or certificates.<\/i><\/p>\n<p><i>\u00a0<\/i><\/p>\n<p><strong><u>Accreditation Body Logo<\/u><\/strong><\/p>\n<p>The use of the Accreditation Body logo is not permitted.<\/p>\n<p><strong><u>IAF Logo<\/u><\/strong><\/p>\n<p>The use of the IAF logo is not permitted in any promotional material.<\/p>\n<p><strong>ISO Logo\u00a0<\/strong><\/p>\n<p>Use of the official ISO logo\u2014which features \u201cISO\u201d and the globe found on ISO.org\u2014is prohibited unless you have received explicit written permission directly from ISO. This logo is a registered trademark, and using, copying, or modifying it without authorization is not allowed. Instead, organizations should use only the logos or marks provided by their certification bodies and refer to specific ISO standards by full name when discussing certification status<\/p>\n<p><strong><u>Complete \/ Accurate and Not Misleading<\/u><\/strong><\/p>\n<p>The certified company is prohibited from using the Orion or scheme holder logo in any manner that could tarnish Orion&#8217;s reputation. Furthermore, the company must refrain from making statements about their certification that might be deemed inaccurate, misleading, or unauthorized by Orion.<\/p>\n<p>For instance, if a segment of your business is ISO 9001 certified, you should avoid making general statements in promotional materials that could imply the entire organization is certified, if it is not. Remember, the scope of your certification, including the legal name, location or address, standard, scope statement, and certification body, is clearly defined on your certificate. This information must be prominently displayed on any promotional material. In case of changes to the scope of certification, promotional materials must be promptly updated. The recommended practice is to include a link to your certificate, so users can fully understand the scope of your certification.<\/p>\n<p>If the company holds certifications to standards not granted by Orion, the logos of Orion or scheme holders must not imply or suggest that these other standards are certified or affiliated with Orion.<\/p>\n<p>The certified company must not create an impression that the certification extends to activities and sites beyond the defined scope of certification. Any changes to the scope of certification necessitate immediate updates to all media to accurately reflect the current status.<\/p>\n<p><strong><u>Suspension, Withdrawl or Termination of Certification<\/u><\/strong><\/p>\n<p>In the event of certification suspension, withdrawal, or termination, the certified company is required to promptly cease the use of the Orion logo or any scheme holder&#8217;s logos. Furthermore, the company must promptly remove its certificate from its website and any promotional activities. If interested parties rely on the certification, they must be informed of the change in certification status.<\/p>\n<p>Failure to remove the certification status may result in Orion publishing a notice on its website, indicating that false certification claims are being made. Additionally, Orion reserves the right to take legal action as deemed necessary.<\/p>\n<p>The certified organization is not authorized to transfer the right\u00a0to use the logos to or by any other body regardless of the relationship.\u00a0 Any such requests must be submitted to and approved by Orion.<\/p>\n<p>Orion auditors will review your marketing and promotional efforts during each audit to ensure your activities comply.<\/p>\n<p>For Certifications falling under ISO 17021 with AMTIVO, please visit\u00a0https:\/\/amtivo.com\/us\/<\/p>\n<p><strong><u>2. Product Certification (e.g. ANSI \/ BIFMA Level Program)<\/u><\/strong><\/p>\n<p>Refer to the <a href=\"https:\/\/www.orioncan.com\/en\/download\/23887\/?tmstv=1774369189\">ANSI \/ BIFMA Market Use Guideline<\/a>.<\/p>\n<p>The use of the Orion logo on products or their individual packages, containers, etc., is not allowed, following the guidelines of the relevant Product Certification Standard, Program, or Scheme.<\/p>\n<p>However, for each office or institutional furniture product certified under the ANSI\/BIFMA e3 Standard, the Certification Mark (level logo) is permitted in promotional literature published by the applicant organization, its wholesalers, distributors, or retailers, as long as it is directly related to the certified product.<\/p>\n<p>Promotional material must be truthful, accurate, and not misleading. It should clearly specify the product and the achieved level, aligning with the information on the current certificate. The promoted information must match the details on the current certificate. The LEVEL certification mark should not be used to indicate LEVEL labeling for every product from the applicant organization and should never imply a direct endorsement of the applicant organization or product by BIFMA.<\/p>\n<p>Once certified, your product will be added to BIFMA\u2019s level database. To ensure a complete and accurate listing, you must provide Orion with unique information such as the product name, description, images, and product URL. Delays in providing this information may result in your product not being displayed correctly.<\/p>\n<h6>rev.6<\/h6>\n<p>\u00a0\t\t<\/p>\n<h3>If you have any questions or would like copies of our logos for your promotional efforts, please feel free to contact the Orion team.<br \/>\n<\/h3>\n<p>\t\t\t\t\t<a href=\"\/contact\/\"><br \/>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"64\" height=\"64\" viewBox=\"0 0 64 64\"><g transform=\"translate(-909 -400)\"><ellipse cx=\"23.5\" cy=\"24\" rx=\"23.5\" ry=\"24\" transform=\"translate(918 408)\" fill=\"#fff\"><\/ellipse><path d=\"M54.627,9.372a32,32,0,1,0,0,45.255,32,32,0,0,0,0-45.255ZM47.139,33.056l-13.77,13.77a1.461,1.461,0,0,1-1.057.432,1.524,1.524,0,0,1-1.057-.432,1.482,1.482,0,0,1,0-2.1L42.494,33.488H12.647a1.489,1.489,0,0,1,0-2.977H42.494L31.255,19.271a1.484,1.484,0,1,1,2.1-2.1l13.77,13.77a1.528,1.528,0,0,1,.015,2.114Zm0,0\" transform=\"translate(909.001 400.001)\" fill=\"#13224b\"><\/path><\/g><\/svg><br \/>\n\t\t\t\t\t\t\t\t\tContact Us<br \/>\n\t\t\t\t\t<\/a><\/p>\n<h2>Schedule a <strong>Consultation<\/strong><\/h2>\n<script>\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform\/theme\/scripts_loaded\",function(){gform.themeScriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,themeScriptsLoaded:!1,isFormEditor:()=>\"function\"==typeof InitializeEditor,callIfLoaded:function(o){return!(!gform.domLoaded||!gform.scriptsLoaded||!gform.themeScriptsLoaded&&!gform.isFormEditor()||(gform.isFormEditor()&&console.warn(\"The use of gform.initializeOnLoaded() is deprecated in the form editor context and will be removed in Gravity Forms 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After becoming certified, be sure [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":40,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-410","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Publicizing Your Certification | Orion Assessment Services of Canada Inc.<\/title>\n<meta name=\"description\" content=\"Certifications falling under the Accreditation for ANAB and ANSI must follow the Orion Registrar, Inc. guidelines for promoting certification. 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